Schema Markup Generator
Draft your business details.

Create an Organization or LocalBusiness JSON-LD draft from accurate business information. Review the code, check that it fits your website and copy it for implementation when you are ready.

JSON-LD@typename, url

Add the business information to include

This generator works in your browser and does not submit your details anywhere. Only include information that is accurate and publicly available.

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How to use this tool

Choose the business type

Select Organization or LocalBusiness according to the business you are describing. The generator provides these two general starting types.

Add accurate information

Enter the business name and website. Add a public logo URL, contact information and a description where appropriate.

Review before implementation

Generate the draft, check every included value and copy the code. Validate the implementation after adding it to the website.

Check the information before publishing

The business identity

Use the name and website of the business being described. The generator needs these details before it can create a draft.

Optional properties

Include a logo, email, telephone or description only when the information is accurate, public and appropriate for the page.

The finished draft

Review the generated JSON-LD against the website and any existing structured data. Agree where it belongs before adding another markup source.

What to check next
If you find thisNext step
The business already has schema markupReview the existing output before adding another draft. Avoid conflicting descriptions of the same business.
You need a more specific schema typeThis generator provides Organization and LocalBusiness drafts. A different entity or specialist requirement needs a separate review.
The code has been added to the websiteCheck the live output and validate the implementation. Producing a draft does not confirm that the website publishes it correctly.

The generator creates a basic draft from the information you enter. It does not validate eligibility for a Google search feature or guarantee a rich result. The form works in your browser and does not submit your business details to a server.

Your questions, answered

Which schema types can I generate?

The tool provides Organization and LocalBusiness drafts. Choose the type that fits the business information you are describing.

What information is required?

Add a business name and a valid public website URL. Logo URL, email, telephone and description are optional.

Does LocalBusiness include every property I might need?

No. This is a basic business draft. Additional properties or a more specific type may be appropriate for a particular website and need a separate review.

Will adding this code guarantee a rich result?

No. Search features have their own requirements, and Google decides how results appear. Review the markup and its implementation before relying on it.

Does the generator publish the code for me?

No. It generates a draft for you to review and copy. Add approved markup through the appropriate website or plugin setup, then check the live output.

Are my business details sent to a server?

The generator builds the draft in your browser. Include only accurate information that is intended to be public when the markup is implemented.

Need help choosing the right markup?

Share the page and any structured data it already publishes. We can help review the requirements and plan the implementation.

Want a second look at your schema?

Tell us what you’d like help with after running this check.


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