How we work

Our SEO process.
Know what happens next.

Before work starts, you should understand the plan and who is responsible for it. We review your website, agree the priorities with you and explain what the work involves. You stay involved where your business knowledge and feedback matter.

Our SEO process: understand, prioritise, implement and review01020304UNDERSTANDPRIORITISEIMPLEMENTREVIEWONE CONNECTED WAY FORWARD
From the first conversation

What happens when
we work together?

The four stages give the project an order. The tasks and timing depend on your website, the question we are helping you answer and the people delivering the work.

Start with the question your business needs answered.

Tell us what you offer, who you want to reach and what is getting in the way. We review your website and the information available, then agree how much investigation the project needs.

A shared starting point

The business goal, the pages or journeys to review and the questions that need answering.

What should we bring?

Your website address, any existing research and the people who know the service. We agree any account access needed for the review.

Agree what gets done first.

We explain the findings and put the work in an order your team can deliver. A recommendation includes the reason for the change and any work it depends on. You can review the scope before deciding to proceed.

An agreed plan

The work included, who owns each part and the points when we will need feedback or review progress.

How do you choose the priorities?

We consider the business goal, the evidence, likely value and effort. If a recommendation depends on a new page or a developer change, that dependency belongs in the plan.

Put the agreed changes into practice.

Delivery can include technical fixes, page copy, website improvements or campaign work. We coordinate the people involved and record what has been completed, along with anything waiting for input.

Work you can check

Completed changes, the checks made and any remaining tasks or dependencies.

Can our own team do the implementation?

Yes. Responsibilities are agreed in the scope. Your developers, writers or marketers can carry out their part, with recommendations and handovers from Dive in SEO.

Use the findings to choose the next step.

We review the changes and the evidence available for the project. That can help identify a page that still needs attention, a question that needs investigation or a useful next piece of work.

A progress review

What was delivered, what the measures show and which actions deserve attention next.

What if the evidence is incomplete?

We explain the gaps and what can be concluded. A completed change, a ranking movement and a customer enquiry are different observations; reporting should make that distinction clear.

Working with your team

Know who owns
each part of the project.

What we take care of

We explain the recommendations and agree the scope with you. That includes the work our team will deliver and any tasks your own team will handle.

You receive a record of completed work and outstanding questions. At the agreed review points, we discuss the evidence and what needs attention next.

Where we need your input

Your knowledge helps us describe the service accurately and understand what customers need. We need the right people available for questions and approvals.

Tell us about business constraints and changes that affect the plan. If a task is waiting for information, access or feedback, we make that dependency visible.

During the review

See what changed.
Decide what follows.

A progress review should help you make a decision. We explain the work delivered and look at the measures relevant to your goal, with the context needed to interpret them.

For example, updating a service page is a completed task. Whether more suitable customers enquire is a separate question, which needs appropriate data and time to review.

Explore SEO consulting
The work completed
Which changes are live, what has been checked and what is still waiting for input.
The evidence available
Relevant search or website measures, including gaps in tracking and limits on what can be concluded.
The next priorities
What to improve, investigate or continue, with a reason for the recommendation.
Before we begin

Questions about working with us.

What does your SEO process include?

We review the starting point, agree priorities, carry out the scoped work and review the evidence. An audit, a migration and ongoing SEO need different tasks and levels of investigation. The proposal explains what is included in your project.

Do we need an audit before starting?

That depends on how much is already understood. If the cause of a problem is unclear, an SEO audit can help establish the priorities. If you have a usable plan and need support delivering it, we can discuss that scope.

What will you need from our team?

We need accurate service information and access to the people who can answer questions or approve changes. Any website or account access is agreed for the work involved. We also identify where your feedback is needed before delivery begins.

Can you work with our developers or marketers?

Yes. We can provide recommendations and coordinate handovers with your existing team. The plan identifies who implements each change and who reviews it, so tasks have an owner.

How long will the work take?

Timing depends on the scope, website complexity and access, as well as feedback and implementation dependencies. We agree the sequence and review points for your project. A fixed delivery date and the time needed to observe search changes are separate considerations.

How will we know what has been done?

The review includes a record of completed work and outstanding actions. We look at measures relevant to the goal and available data, explain limitations and use the findings to agree the next priorities.

What would you like
to improve?

Share your website and tell us what you want help with. We can discuss the starting point and the work your project needs.

Talk to Our Team

Free SEO consultation

Tell us about your website and what you want to improve.


Open the contact page